82 percent of people who have worked in a restaurant or bar own iPods/iPads, compared with 66 percent of people in general.

These figures have been put together by a website called www.correlated.org  Everyday Correlated.org, ask a new question, for example: are you left handed? Then with a clever bit of coding and maths, they work out which set of previous questions can give the biggest discrepancy from people in general and forward you an email with the results.

At this stage the sample groups are only reaching just over 300 so these correlations should be taken as interesting rather than factual and short of combining with a massive social network like Facebook, twitter or LinkedIn, we as communication professionals will not really be able to utilise them.  However, with stats like:

“71 percent of perfume/cologne wearers prefer debit cards over credit cards, compared with 53 percent of people in general” 

you can begin to see the beauty of this site.