It’s a good day in PR when…
You read a lovely story that makes you smile and spreads a bit of happiness. This week saw TFL’s Random Acts of Kindness art project hit the news in the Evening Standard. What is it? It’s a project that documents happy experiences in the tube from actual people and anyone can submit one. Of late, there have been all manner of horror stories hitting the headlines from random acts of violence in the London riots, to awful killing sprees in Norway.
Lest we forget, humanity is not always horrible. Alongside the violence, the riots spurred many into positive action, from making cups of tea and cleaning up the mess to donating money to help unfortunate victims, and Twitter was positively buzzing from all the excitement – so much so that my Tweetdeck stream was “scrobbled”.
But acts of kindness happen every day, not just as a reaction to something terrible, and it’s brilliant that there are places where people can share their stories. Whether it’s blowing bubbles in a tube carriage, offering a crying person a tissue, giving up a seat to someone in need, or offering a stranger at the local coffee shop the 50p they lack for their coffee, a little random act of kindness is infectious. It not only makes you feel good, but can have a very positive impact on others.
Here are two happy Twitter hashtags which might give some of you food for thought: #randomactofkindness and #randomactsofkindness.
We’d love to hear some of your random acts of kindness; whether you were the recipient or you did something that you’re proud of.

















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